12 Jun

The possible negative effects violent video games could have on people (especially children), has been one of the most controversial issues facing the industry. Studies of various repute have been going on for years, but a recent release from the American Psychological Association seems to be the most credible source for both sides of the […]

22 Dec

While many industries account for word of mouth as a supplemental advertisement route, the entertainment industry(video games in particular) take the grass-roots marketing campaign more seriously. In a recent study by financial agency Waggener Edstrom Worldwide found that a game’s “positive reception” by one’s friends was three times as likely to lead to a purchase […]