13 Oct

Do you want fries with your field of corn? Fast-food giant McDonald’s has announced a new advertising campaign that will place an entirely new farm in connection with the franchise inside Zynga’s FarmVille. Inspired by the social marketing partnership of appssavvy and OMD Chicago, players can interact in much the same way as other farms […]

27 Jul

Over the past few weeks, rumors regarding an impending acquisition of Playdom, a prominent supplier of online games on social networking sites such as Facebook or Myspace, by Disney continued to become more substantial. Today, Disney has finally confirmed that it is indeed acquiring the organization for a total sum of $563.2 million. Playdom itself […]