15 Jul

Electronic Arts was proud to announce that they recently passed the one million user count for their free to download, free to play online shooter, Battlefield Heroes. Like many games of its type, Heroes has proven a successful model for the free-play business model, providing the company and sponsors with revenue gained from in-game advertising […]

26 Jun

Electronic Arts and Dr. Pepper today announced a multi-million dollar marketing deal that will bring Dr. Pepper registered content to gamers and….drinkers…alike through the EA game library. In obtaining and entering codes common on over 500 million Dr. Pepper products, gamers can get access to exclusive content on a wide breadth of EA games, the […]