05 Jun

During its E3 Press Conference earlier today, Electronic Arts announced its exclusive multi-year partnership with UFC, leaving many to wonder what happened to the former arrangement between UFC and THQ. The financially-stricken studio later posted an update on its website concerning the deal, CEO Brian Farrell stating in part that the company, “…relished [the] relationship […]

04 Jun

Electronic Arts kept its sights directly on games for its 2012 E3 Presser. With demonstrations for Crysis 3, Dead Space 3 and the new Sim City (all with February 2013 release dates) highlighting the event, Electronic Arts’ conference – titled “The Download” – played out mostly as a series of highly involved gameplay demonstrations.