MTV Opens New Studio for Deadliest Warrior Sequel

Last week, MTV Networks announced that it will be opening a new studio known as 345 Games, which will develop games based on franchises owned by the entertainment network. The studio will be headed by Daniel Yang, who is also the Senior VP for Strategy and Business Development at MTV Networks. As one of its first projects, the studio will develop a sequel to 2010’s Deadliest Warrior: The Game.

Deadliest Warrior: Legends will feature a new set of warriors from various time periods, new gameplay modes, an overhauled campaign, and an improved projectile system. Legends is set for a release in mid-July on Playstation Network and the Xbox Live Arcade. The game will be available for $10, or 800 MSP.

Another project on which 345 Games will be working on Ugly Americans: Apocalypsegeddon, a game that will tie in with the launch of the second season of ‘Ugly Americans.’ The game will feature 4-player cooperative play in a 2D side-scrolling environment. The game will be penned by writers who have also been involved in the television series, and actors from the series will provide voiceovers for the various characters. Ugly Americans: Apocalypsegeddon will be released in August, at a similar price as Deadliest Warrior: Legends.

MTV NETWORKS ENTERTAINMENT GROUP LAUNCHES 345 GAMES
NEW VIDEO GAME DIVISION TO DEVELOP
GAMING RELATED PRODUCTS BASED ON
COMEDY CENTRAL® AND SPIKE TV FRANCHISES

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Two Titles To Be Released Under New Gaming Arm
Spike TV’s “Deadliest Warrior: Legends”
And COMEDY CENTRAL’s “Ugly Americans: Apocalypsegeddon”

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NEW YORK, April 7, 2011 – MTV Networks Entertainment Group (MTVNE), a division of Viacom (NYSE: VIA, VIA.B), is launching 345 Games, a new video gaming arm of COMEDY CENTRAL and Spike TV, it was announced today by Dan Yang, senior vice president, strategy and business development, MTVNE and general manager, 345 Games. The new gaming unit will develop products based on the Entertainment Group’s franchises and brands and be fully supported on-air, off-air and online. The first two titles to be released under this new label will be from COMEDY CENTRAL’s hit animated show “Ugly Americans” and Spike TV’s successful multi-platform series “Deadliest Warrior,” which has already spawned the video game “Deadliest Warrior: The Game” and has sold nearly 400,000 downloads to date since its launch on both Xbox 360 and PlayStation.