Microsoft has announced today that it has acquired the rights to the Gears of War franchise from Epic Games. The firm’s Vancouver-based Black Tusk Studio is taking over development on future titles. “Today we’re excited to announce that Microsoft Studios has acquired the rights to the Gears Of War franchise from Epic Games, including rights […]
Microsoft and Machinima have responded to reports that surfaced yesterday over a paid Xbox One promotion, stating that the campaign was nothing out of the ordinary. “This partnership between Machinima and Microsoft was a typical marketing partnership to promote Xbox One in December,” the joint statement issued to The Verge reads, in part. “The Xbox […]
Microsoft has allegedly been making deals with Machinima partners to pay them extra if they promoted the Xbox One in their videos, Ars Technica reports. In order to qualify for the payment partners also had to keep the agreement confidential. The promotion was first advertised in a now-deleted Twitter post by Machinima’s U.K. Community manager […]
State of Decay developer, Undead Labs, has revealed it has signed a new deal to extend its development relationship with Microsoft. “I wanted to let you know we’ve signed a multi-year, multi-title agreement to extend our development relationship with Microsoft Studios,” Undead Labs founder, Jeff Strain wrote on the developer’s website, in part. “We’ll be […]