Cologne, Germany – Alexander House, President and CEO of Sony Computer Entertainment Europe, took the stage at Sony’s press conference at this year’s GameCom to discuss the Playstation Network’s social networking program, Home. The user base for this avatar-based networking space has already exceeded 7.5 million registered users, with more and more content partners arriving in the space to offer exclusive content to the platform. “Home is a place constantly growing and improving to constantly keep up with the community.” said House, before introducing two new arenas soon available for avatar exploration.
Both the karaoke music franchise Singstar and automotive maker Audi will be receiving exclusive areas in Home, Audi given the general date of “by the end of the year.” The Singstar space will feature an interactive dance floor and jukebox, will more content coming soon. Home itself will also receive a general update, with more avatar movement and expression options, in addition to a camera accessory, the exact details on the latter left to question.