While the goal of Disney Interactive Group remains the combined research and development across mobile, video, and online gaming, CEO Bob Iger has split the tasks of managing the group to two presidents. The two placed in charge of the media group are former Electronic Arts executive John Pleasants and Jimmy Pitaro, who recently resigned as head of Yahoo! Media. Pleasants will head the gaming divisions, with Pitaro handling marketing and business content. Both act as the replacement of Steve Wadsworth, who left the organization last month.
“I think we’ve built a framework of assets and now is the time to create a structure in a more focused way. In splitting the divisions, we can focus more on them better and in a way they deserve.” said Disney CEO Bob Iger