Major changes are coming to the industry’s go-to resource for sales figures. The NPD Group has announced some sweeping changes, effective immediately with the release of the financial data of the month of September. Representatives from the group have stated that the changes were “implemented in order to address the changing sales landscape as well […]
The NPD Group’s monthly release of Western sales statistics has long been a source of fanboy bile and analyst interest, but it looks like the company is experiencing a rare delay, and will not release the figures of this past May (which fared much better than the previous month, we at Elder-Geek were assured) until […]
The under 14 crowd is an essential demographic for any product seeking massive gains, ask Miley Cyrus. But despite popular opinion thinking otherwise, either positive or negative, children ages 2-14 aren’t as enamored with video games as television, movies, or even music. According to the NPD Group’s Kids and Entertainment Content report, the age group […]