15 Jun

Sony revealed that “Role Models”-actor Bobb’e J. Thompson will complement Playstation 3 promoter Kevin Butler in an upcoming PSP promo campaign. Presented as “Marcus”, the advertisements starring Thompson will be aimed at promoting the Playstation Portable as the portable gaming machine built with the console experience in mind. Specifically, the campaign seems aimed at stressing that […]

26 Jun

Electronic Arts and Dr. Pepper today announced a multi-million dollar marketing deal that will bring Dr. Pepper registered content to gamers and….drinkers…alike through the EA game library. In obtaining and entering codes common on over 500 million Dr. Pepper products, gamers can get access to exclusive content on a wide breadth of EA games, the […]